About Me
I’m a highly skilled and experienced professional with over 17 years of industry expertise, spanning client-side web support, variable data programming, graphic design, prepress, and direct mail specialist.
PROJECT LEAD/CLIENT SIDE WEB SUPPORT
3 PHARMACEUTICAL MARKETING MATERIAL PORTALS
Manage efforts for pharmaceutical marketing portals by leveraging a CMS platform and increasing efficiency. The project’s success leads to subsequent web portals and increased client satisfaction.
VARIABLE DATA PROGRAMMER / GRAPHIC DESIGNER
DATA-DRIVEN MARKETING MATERIALS
Program dynamic data-driven content and craft marketing materials such as brochures, postcards, business cards, flyers, social media images, and email campaigns. Establish quality control standards to maintain design aesthetics while maximizing end-users’ input options.
USPS DESIGN SPECIALIST / PROCESSING POSTAL COMPLIANCE
DESIGN RULES AND POSTAL PROCESSING
Lead the implementation of the company’s online aggregation process, collaborate with the Chief Programmer to create postal presort rules that streamline mailing processes and generate cost savings. Oversee an annual revenue volume of approximately $5 million, ensuring data accuracy, security, and compliance with postal regulations.
OMNI CHANNEL CAMPAIGN COORDINATOR
Develop a successful marketing strategy that increases the efficiency of streamlining digital and postal services. The most successful campaign has a total marketing cost of $5,000 and a net profit of $595,000, resulting in an ROI of 11,900%.
GRAPHIC DESIGNER / PREPRESS TECHNICIAN
Craft graphics and ensure their seamless transition from the digital realm to print. Fine-tune layouts for optimal print quality and collaborate closely with clients and print professionals. Assist the Press Operator in troubleshooting output issues.